BUD LIGHT ’50/50/1′ FEATURES ONE CONCERT IN EVERY STATE ON A SINGLE DAY – AUG. 1st

50 Days Out, Bud Light Announces Final Lineup For Bud Light Music First’s ’50/50/1′ Concert Event

budlightmusicfestivalDierks Bentley, Phillip Phillips, Big Boi and Empire of the Sun Join ’50/50/1′

ST. LOUIS, June 12, 2013 /PRNewswire/ — In just 50 days, Bud Light Music First’s summer-long celebration of music will culminate with “50/50/1,” a never-before-seen music event featuring one concert in every state on a single day.

Taking place on Thursday, Aug. 1, the unique structure of 50/50/1 brings a stage to each state to create the first truly national music festival. Additionally, Bud Light will live stream select performances on the Bud Light Music First Myspace hub.

“As America’s favorite beer, Bud Light is making music history on August 1 st by uniting every music fan nationwide with a one-day concert event, 50/50/1,” said Rob McCarthy, vice president of Bud Light. “No matter where you are or what type of music you enjoy, Bud Light Music First has something for every music fan to experience.”

Final additions to the 50/50/1 lineup include Dierks Bentley, Phillip Phillips, Jimmy Eat World and Empire of the Sun, who will join previously-announced acts Kendrick Lamar, Emeli Sande, Miguel, Metric, Ludacris, Clap Your Hands Say Yeah and Halestorm. The full 50/50/1 lineup, curated by Live Nation, features:

budlightconcertseries

“Bud Light’s 50/50/1 is truly a music first,” said Russell Wallach, President of Live Nation Network. “Never before has a brand brought so many shows to so many people on one day. From Alaska to New York, this is an unrivaled opportunity for fans from every corner of the country to see both emerging and established artists, and connect with other passionate music enthusiasts. There’s no denying that August 1 will be an incredible day to celebrate music.”

Tickets for the Dierks Bentley concert in New York City and the Miguel concert in Los Angeles will be available exclusively to Bud Light Music First prize winners. Fans 21 and older can enter to win* tickets through the Bud Light app (available in the iPhone and Android app stores), Bud Light’s official Facebook page or the interactive Bud Light Music First Myspace hub. Additional prizes available include Monster DNA Headphones, Live Nation® Concert Cash® and Universal Music Group (UMG) music downloads. Tickets for select 50/50/1 shows are also available for purchase at LiveNation.com.

Bud Light will also be hosting a bonus concert in San Francisco, Calif. on August 1 in order to meet the high demand for live music in the region. To learn more about Bud Light Music First and the 50/50/1 concerts, visit the interactive Bud Light Music First Myspace hub at https://new.Myspace.com/BudLightMusicFirst.

All Bud Light 50/50/1 concert attendees must be 21 years of age or older. Fans can attend the Bud Light 50/50/1 concert in their local market with a valid ticket.

*Music First Game. No purchase necessary. Open to US residents 21+. Ends 8/15/13. See Rules at http://www.budlight.com/musicfirst for entry, prizes and details. Message and data rates may apply. Void where prohibited.

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